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Showing posts from March, 2020

Business Decisions and Home Quarantine

by Cowboy Bob Sorensen, do not blame me for font and spacing weirdness Blogger/Google often does this. Edited 4-02-2020 While working for The Company, I wondered about "Work From Home" (WfH, which is known by similar names) and was told that it was a mite difficult. Difficulties had been solved and The Company began rolling out the program on a test basis with a select few who had stellar production and quality. Credit: Unsplash / Annie Spratt A bit later, they began to send people home a few at a time. Suddenly, The Company saw fit to remove people from the cube farm and send us away — probably because of COVID-19. That's fine from my perspective because I have a heart thing, diabetes, and I hit the six decades mark. Okay, now I have been up and running for a week. Truth is still truth if even if someone dislikes it. I'll say some things my superiors will not like, but their names are not in this. (Besides, people don't need to know that my primary jo

Poor Choice of Business Names

by Cowboy Bob Sorensen Business often try to attract attention from prospective customers with advertisements and logos, but those efforts can be negated when the name is unimpressive. Some names resonate, but bad names can lead to catastrophic marketing systems failures. Names seem all right at first glance, but may put people off if they think about them. This chicken is not impressed and has nothing to do with this article. Credit: Pixabay /  Andy M All y'all have probably seen pictures and lists of interesting names. Some are designed to get your attention with humor , others  are unfortunate for various reasons . (My advice to people who want to use their name in their business but the name is a bit odd: reconsider, or play it up.) I come across interesting names in the course of my duties and wanted to pick on one in particular. No need to give you more than the word evolution . It is used as part of the name of several physical rehabilitation companies. While I ha